Artists Unite for Haiti
March 17th, 2010
Georges Le Chevallier

Georges LeChevallier, LAC Professor and Activist

Professors, alumni and students joined together at Living Arts College (LAC) to support their friend and colleague Georges LeChevallier in his efforts to bring relief to Haiti after the earthquake that occurred on January 12, 2010.

Georges & Carrie LeChevallier, directors of the curatorial organization “THE LoDi PROJECT”, collaborated with LAC’s professor of photography, Peter Eversoll, to put out an international call for artists to create art to benefit the relief efforts in Haiti. Georges LeChevallier’s cousin, Gerard LeChevallier, who worked for the United Nations in Haiti was never found after the earthquake. THE LoDi Project strives to bring attention to current issues and ideas by creating an atmosphere of open dialogue through site- specific and traveling exhibitions, performances and productions.

“Humbling to see how the human spirit works.” — Georges LeChevallier

The “Artists Unite for Haiti” artwork sold for twenty five dollars each and the artists’ names remained anonymous until each piece was sold. The exhibit raised over 12,000 dollars. Many local artists donated pieces to the auction including LAC’s students, alumni and professors. Proceeds were donated to Mercy Corps and designated to the immediate relief of the Haitian people.

Over 300 artists from fourteen countries reached out to “THE LoDi PROJECT”, donating over 1,000 pieces of artwork which included paintings, sketches, poems, collages and a unique dissertation. The unification of such efforts was humbling to all those who participated in the exhibition.

Living Arts College is proud of the support that photography professor, Peter Eversoll, gave to the “Artists Unite for Haiti” effort. In 2009, he spent time in Haiti photographing its people and culture as part of a greater project that aims to portray a face of humanity within a context of underdevelopment.




Distinguished Advertising Creative to Deliver Graduation Address at Living Arts College
December 9th, 2009

Michael WinslowMichael Winslow, Creative Director/Brand Visualizer will deliver the graduation address at Living Arts College’s fall commencement Thursday, December 17.

The ceremony will begin at 10:30 a.m. in the College’s Stars Theatre. Following the ceremony will be the viewing of graduate work and demo reels.

Mr. Winslow has been a Creative Director and Art Director for 30 years. He has won numerous national and international awards, including Gold and Silver Pencils from the One Show, Art Directors Club of New York Gold Medals, New York Film Festival Awards and the Steven E. Kelly Award for the best magazine campaign in an international competition. His work has been recognized by the One Show, CA Annuals, Clios, Graphis Magazine, ADWEEK, AD AGE and PRINT.

Mr. Winslow began his career at McKinney & Silver in Raleigh, NC as the agency emerged to become one of the early national and international powerhouses of creativity outside of New York. While at the agency, he helped build strong branding campaigns for North Carolina Travel and Tourism, Piedmont Airlines, Benihana, Royal Caribbean Cruise Lines, Fannie Mae and GoodMark Foods.

Michael WinslowMr. Winslow was a partner and Creative Director for Rockett Burkhead & Winslow (RBW) where he developed differentiating and successful brand stories for Duke, GSK, Volvo Trucks and CORT. During this time, RBW became the largest independent agency in the Southeast.

As an Art Director, Mr. Winslow was named one of the top 100 young people in advertising by AD AGE MAGAZINE, twice named to the ADWEEK All Creative Team and recognized for outstanding creative by the London International Awards.

Mr. Winslow is a graduate of East Carolina University, with a Bachelor of Fine Arts Degree.

Admission to this special session is by invitation to anyone interested in working in the design arena that might benefit from high level input. Families of the graduates of the School have an automatic invitation. Others may simply phone the School at 919.488.8504 to reserve an invitation.

Red Carpet Seminars feature some of the world’s leading professionals in filmmaking, digital imaging, audio production, game development and interior design. Seminars announced as schedules permit.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus




When Your Networking Gets Rusty
December 9th, 2009
When Your Networking Gets Rusty

When Your Networking Gets Rusty

When Your Networking Gets Rusty
When Your Networking Gets Rusty When Your Networking Gets Rusty

“If I didn’t go to LAC, I would have never had the opportunity to work on this project”, says Ryan Harmon. The pilot premier of The Rusty Bucket Kids Club: Adventure of the Magic Glasses Movie was held at Living Arts College (LAC.). Friends and family of the cast and crew, un-deterred by the rainy night, filled the Gallery to see the first post production viewing of John Demers’ TV pilot. Local actor and producer, John Demers, graciously addressed an audience of cast and crew for the experience of working on this project with them. “It takes a great amount of talent, time and dedication to bring such a vision to the big screen and I couldn’t help but be prideful as the credits rolled of how many LAC students are credited for their contributions to the film,” said Karen Hemphill, staff member at LAC.

As mentors, we always encourage students to participate in events related to their industry. The Peak City Film Festival, located in Apex, is just such an event. Tickets for film were sold out for days and according to the website, a limited amount tickets were re-released for Friday night’s Feature Film “The Rusty Bucket Kids Club: Adventure of the Magic Glasses Movie”. Available tickets went for $50, twice the original price. “Sold Out” may have disappointed some, but our students can associate the press coverage project within their demo reel and resume.

The power of the network that extends from LAC once again can be exemplified by this event. Talking with student, Ryan Harmon, we revisit his path to opening night. Audio Instructor, Craig Brandwynne, understands the integral value of his network as a creative professional and demonstrates this understanding and its value to his students every day.

“JD, producer John Demers, asked Craig if we would do the audio on his film. Craig extended the invitation to us (his students.) I am a musician and songwriter scheduled to graduate next month with my degree in Audio. In August, I wrote The Last Ride, the ending song that plays while the credits roll. I played both banjo and guitar while G.W. Pierce sings. The Album debuted at the Peak City Film Festival and I will earn royalties too!” Ryan adds excitedly there at the end.

Ryan’s involvement didn’t end there and subsequently more students became involved with the project, Kord Chandler and David Pruitt to name a few. LAC students are credited for their contributions to location and post-production audio.

It is well understood that if you excel in class you will be recognized by the industry and opportunities will come to you. Who is in the Industry? Well, arguably we all are. The moment a student enrolls in the Audio program a students degree of separation from successful working individuals is reduced to the power of two maybe three. With hard working faculty pushing students to be the same, students can take great pride in how their names made it to the credits rolling before an audience on opening night.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus



SCA Students “MOTIVATED” To Excel
May 12th, 2009

Bold, daring, determined and caring – that’s Karen Gilliam’s motto for life.
The beginning of the Professional Development Day was the dawn of pursuing a life of excellence.

Instead of coffee to get your morning going, Karen Gilliam awakened students by having them stand up and “Stamp it Out” to Donna Summer.

Ms. Gilliam encouraged students to “Live a Life of Excellence” by explaining what that means, why it’s important and how they are going to get there. Eight is her magic number. She demonstrated her eight ideas for excellence. Then she moved on to her eight areas of your life to work on to excel in everything that you do. In Ms. Gilliam’s plan to pursue a life of excellence you must:

  1. Write down your accomplishments daily.
  2. Find a mentor, someone who lives to make sure your dreams come true.
  3. Avoid critical and negative people, surround yourself with positive influences.
  4. Take pride in your appearance.
  5. Take your failures in stride and move on.
  6. Live your life with the end result in mind.
  7. Accept the things in life that cannot be changed.
  8. Write down your definition of success.

Each area of your life must be defined and they are:

  1. Spiritual Life
  2. Family Life
  3. Professional Life
  4. Personal Development
  5. Financial Life
  6. Health
  7. Community Involvement
  8. Social Life

To keep the students motivated and the spirit within them alive Karen had the students dance their disappointments away to “Just Fine” by Mary J. Blige. Tomorrow morning they are going wake up and look at themselves in a whole new way, they are going to like what they see in the mirror.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus




4 P’s of Marketing: Product, Placement, Pricing, & Promotion
May 11th, 2009

Students decide their fate: Miserable or Marketable?

Laurie Muriel, Co-Director of the Professional Services Department spoke about being miserable or marketable at the quarterly Professional Development Day this week.

She shared with the students her philosophy of not waiting until your financial situation is critical, but to look ahead and plan the future with purpose. Discussion topics were about opportunities, missed opportunities and making your own opportunities. Career marketing with the “4 P’s of Marketing: Product, Placement, Pricing, and Promotion” was the highlight of the presentation.

The Product is YOU. Ms Muriel shared with students the importance of Career Marketing, “packaging” yourself and how it affects the hiring manger’s decision. Placement is about being in the right place at the right time, or creating your own opportunities. Pricing is not to underestimate or over estimate your worth. Promotion is about creating an “Elevator Pitch”. An “elevator pitch” is a brief introduction about who you are, what you do, resulting in an action such as setting up an appointment or handing out a business card. Students developed their own “elevator pitches” and delivered them to their peers on the big stage. It was great practice and a skill that will be needed by all students as they network and break into their respective careers.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus




SCA Talent “Rocked the House” with 17 Dazzling Acts
May 11th, 2009

MODIV Talent Show, 2009School of Communication Arts held their first talent show, hosted by the student government, MODIV this week. The much publicized and highly anticipated event filled the School’s theater with standing room only.

MODIV had welcomed and encouraged all areas of performance creativity. Most of the acts were musical talents, such as acoustic performances, vocalists, bands and solo artists representing all genres of music.

One unexpected yet relished performance was that of “The Fish Stix”, a group of Audio and Film instructors who joined forces to present a compelling opening act. Their kick off song was from The Beastie Boys, which got the audience energized and “dancing in the aisles”.

Prizes were awarded for first, second and third place winners, which were funded by MODIV’s many fund raisers. SCA’s most popular student band, “Hidden Movement”, took first place performing two original songs earning them the first place large cash prize.

Second place belonged to Johnny Carroll, who played the keys and sang an Anthony Hamilton piece which earned him two 311/Ziggy Marley tickets.

Le’Shawn Troy-Rogers took third place with an original song.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus




Happenings in May @ School of Communication Arts
May 4th, 2009

May 6th, 5-8pm : Spring 2009 Gallery Exhibition

The Exhibition showcases juried creative works of current students in Animation, Film, Audio Production, Advertising Design, Web Design, Photography and Interior Design.

May 7th, 9am-3pm : Professional Development Day & First SCA Talent Show

School of Communication Arts is very excited to be holding their first Talent Show hosted by the student government, MODIV.

Motivational speaker, Karen Gilliam will speak at 10am. A workshop by Laurie Muriel will be held at 11am on “How to Get a Part-time Job in These Challenging Economic Times”. This is in preparation for the upcoming Part-time Job Fair.

May 11th, 10:30am :  Local Rock Band Defines the Importance of Branding

Ariel Down is Setting the Rules for “Breaking In” with Their Ideas About Music Promotion. Experience a national touring independent rock band based out of Raleigh, NC.

May 14th, 2-4pm : SCA Part-Time Job Fair

Are you looking for a part time job? Local non-industry businesses will be on campus advertising open positions and doing on-site interviews.

May 27th, 10:30am : Multimedia Expert to Present: “How to Prepare your Career for the Unexpected”

Plan to be entertained. Greg Carter’s work is wild and vivid.

Mr. Carter has designed print media for Reebok and Sports Illustrated and multimedia for Discovery Channel. He has worked on projects for Warner Brothers and the American Lung Association.

All events are open to the public and there is no cost. Media are welcome and encouraged to participate.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus




FIRST SCA TALENT SHOW
April 20th, 2009

School of Communication Arts is very excited to be holding their first Talent Show hosted by the student government, MODIV.

The talent show will be on May 7, 2009, which is also SCA’s quarterly Professional Development Day. Motivational speaker, Karen Gilliam will speak in the morning. Workshops will be held in the afternoon on “How to Get a Part-time Job in These Challenging Economic Times”. This is in preparation for the upcoming PT Job Fair.

SCA is welcoming all areas of performance creativity, some of which will include interpretive song and dance, poetry, live performance, beat sampling, as well as other artistic, innovative talents.

Concluding the spring talent show, prizes will be awarded for first, second and third place winners.

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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus




A Few Words of Introduction
April 20th, 2009

A few words of introduction for myself, Debra Ann Hooper!

I was born in Raleigh, NC and the year is not important! I have lived in many different areas, but returned to Raleigh in 1992 to open the School of Communication Arts. SCA was one of the best decisions I’ve ever made and my only real regret is not returning to this area sooner.

I’ve had the very great pleasure of watching the School grow into a nationally recognized training facility and this is a source of huge personal accomplishment. I get so excited when one of my students finds success in the digital arts arena!

In my personal life, I love to travel and sample different restaurants and cuisines. I’m exciting and fun and have energy to spare! This blog will be an ongoing sample of the vibrant personality that is Debra Ann Hooper!
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Debra A Hooper
Vice President/Director
School of Communication Arts
@ Digital Circus